In a recent announcement from EBay Inc., it will soon be possible to purchase goods and make transactions using your PayPal account and television remote control.
PayPal will be joining with cable company Comcast Corp. and TV manufacturers TiVo Inc.
Customers of these companies and services, who also have a PayPal acount, will then be able to buy goods, make donations, and other standard transactions from any of the interactive adverts that appear on the TV.
This continues PayPal’s move to expand the range of options and choices available to theit customers.
Here is an excerpt from the release:
Starting as early as this fall, viewers with PayPal accounts will be able to click on TV commercials to buy advertised goods, make donations to political campaigns and nonprofits, and ask advertisers to text information to their phones, PayPal Vice President Scott Dunlap said in an interview. Consumers also will be able to electronically collect coupons for shopping with PayPal in stores such as Home Depot Inc. (HD)
The deals are part of PayPal’s effort to boost revenue by providing its payment service on more devices. It already powers 20 percent of global e-commerce sales and a third of purchases made on mobile phones and tablets, Dunlap said. TV-based commerce could be as big an opportunity as mobile, he said.
About the Author: Brian Daly
From Ireland, the land of saints and scholars, and U2 :)
I have various interests and hobbies, but and most of them seem to be internet-related. Involved with computers and internet most of my career, and my very first computer was a 386, with a 20 Meg hard and 640 K RAM (huge in those days but dismal now). Those were the days when we built computers out of cast-iron :)
I now make my living full-time from the internet, working from home, writing for OnlinePaymentNews.com and other endeavors.
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